NEWPORT BEACH, CALIFORNIA, UNITED STATES, Jan 27, 2021 /EINPresswire.com/ – Nuzuna fitness CEO Charles Laverty today announced the company and Visionbody Technologies AG have signed a letter of intent to merge. The transaction requires the approval of the shareholders.
The combined company will accelerate the development of the rapidly growing network of fitness and physical therapy locations in Nuzuna. Nuzuna has also expanded into direct sales with online sales and an soon-to-be-launched Amazon store that will help the Visionbody brand grow rapidly in the United States.
“This is an incredibly strategic move for both companies.” Says Laverty. “Nuzuna is revolutionizing the instructor-led practice for home fitness and physiotherapy. So the merger with Visionbody helps us accelerate technological and product innovations and accelerate growth. “
In 2019, Nuzuna launched a range of wellness products, including skin creams and lotions, and recently began offering tracksuits for home exercise. The company operates multiple US locations and has many more in various stages of development. In 2020, Nuzuna added physical therapy practices to all fitness locations.
The fitness tracking market is projected to reach $ 92 billion by 2027, according to Fortune Business Insights. Rising health disorders will improve this market outlook. Henri Schmidt, CEO of Visionbody AG, says: “With our manufacturing and R&D skills, we are able to be a major player in the fitness tracking market.”
The combined company will keep the Nuzuna name, but the fitness and physical therapy locations will take over the Visionbody brand. Manufacturing will remain in Shenzhen, China, and research and development will remain in Germany.
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January 27, 2021 at 7:02 pm GMT
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