A woman is exercising at home using an online course.
Thomas Trutschel / Photo library via Getty Images
The fitness industry was turned upside down in 2020.
When the Covid pandemic hit the US in March, Americans quickly realized that their fitness routines would no longer be sustainable. Gyms that ranged from New York sports clubs to SoulCycle held their final group classes as they were forced to close to curb the spread of the Coronavirus. And their users have been forced to look for alternative ways to work up a sweat in their basements or bedrooms and try to ease the anxieties associated with Covid.
According to the NPD Group, sales of health and fitness equipment more than doubled to $ 2.3 billion from March to October. Treadmill sales rose a whopping 135%, while stationary bike sales nearly tripled. Retailers out target to Dick’s sporting goods I was barely able to keep items like 10 pound weights and skipping ropes on their shelves.
Well company out Peloton to Lululemon to Apple Bet the Covid pandemic has permanently changed the way people exercise at home. And so far the numbers seem to be propping up their bets.